Tasks
The Marketing Expert role involves several activities where your spaneting skills can make a real impact, such as:
- Contribute to the regional/ local yearly B2C and B2B spaneting plan, consult area and global spaneting with local spanet and consumer insights
- Develop and implement spaneting activities & local sales strategy
- Coordinate local LHG partner (e.g. JV Partners) input for central tools and platforms
- Adapt B2C/B2C campaigns and creative assets & translations on airlines specific content and handle local agencies (if applicable)
- Manage, control and report local spaneting budgets, as well as handle invoicing and payment
- Perform monthly evaluation of campaigns. Ensure continuous improvement of communication
- Develop, negotiate, and maintain external partnerships, relationships and affiliations
* Participation in other duties as assigned
Requirements
Are you ready to Take-off with us? Know more about the requirements?
- High School certificate, A-level/ Abitur or equivalent higher education diploma required
- Bachelors and/or Masters Degree desirable
- 5 years of proven experience in Marketing
- Fluency in English language required
- German language desirable
- Proficient in basic computer applications and software
- Excellent service / Customer Orientation
- Excellent innovative and open to change
- Excellent communication skills (verbal and written) / Interpersonal skills
- Strong independent and proactive approach
- Strong strategic and conceptual thinking
* CV/ Resume required
* Company will not provide relocation assistance
Company
About Deutsche Lufthansa AG
The Lufthansa Group is an aviation group with operations worldwide. It plays a leading role in its European home spanet. It plays a leading role in its European home spanet. With 96,677 employees, the Lufthansa Group generated revenue of EUR 35,442m in the financial year 2023. Deutsche Lufthansa AG is organized into the business segments Network Airlines, Point-to-Point Airlines, the Aviation Services segment with the business segments Logistics, MRO and the other companies and Group functions.
