Deliver business value through Right and Fast partnership The future is what we make it.When you join Honeywell, you become a member of our global team of thinkers, innovators, dreamers and doers who make the things that make the future. That means changing the way we fly, fueling jets in an eco-fri

Sr Marketing Specialist

Honeywell Aerospace • 
Atlanta, Georgia, United States
Position Type: Permanent
Job Description:
Deliver business value through Right and Fast partnership

 

The future is what we make it.



When you join Honeywell, you become a member of our global team of thinkers, innovators, dreamers and doers who make the things that make the future. That means changing the way we fly, fueling jets in an eco-friendly way, keeping buildings smart and safe and even making it possible to breathe on Mars. Working at Honeywell isnt just about developing cool things. Thats why all our employees enjoy access to dynamic career opportunities across different fields and industries.

 

Honeywell is charging into the Industrial IoT revolution with the establishment of Honeywell Connected Enterprise (HCE), building on our heritage of invention and deep, on-the-ground industry expertise. HCE is the leading industrial disruptor, building and connecting software solutions to streamline and centralize the assets, people and processes that help our customers make smarter, more accurate business decisions. Moving at the speed of software, we are creating, innovating, and delivering solutions fast, challenging the way things have always been done, piloting new ways for all of us to work, and expecting our successes to set new standards for our customers and for Honeywell.

 

HCE is looking for a Sr Product Marketing Specialist to join the new Product Marketing Communications (PMC) team for the HCE Industrials business. This role will be responsible for creating compelling go-to-market messaging, positioning, and thought leadership content strategies that clearly communicate the unique value and benefits that our solutions bring to the market. This is a hybrid position located in Atlanta GA.

 

 

KEY RESPONSIBILITIES

  • Drive strategic messaging to clearly articulate the value our solutions provide to the market
  • Know our buyers and customers needs to develop messaging and assets that support the customer journey and sales cycle
  • Ensure clear and consistent messaging and content across the library of assets, for all solutions
  • Provide market, competitive, and customer insights to help internal teams understand how customers use our solutions to clarify and strengthen value prop and messaging
  • Collaborate with Customer Marketing and marketing services team on the development and execution of content strategy to support marketing plans
  • Coordinate functional expertise, including speaking engagements and content to support industry tradeshows, live/virtual events and user conferences
  • Responsible for building out and managing core product collateral when new solutions launch or as capabilities expand. These include personas and buyers journey, solution webpages, brochures, one-pagers, pitch decks, customer proof points, and internal/external FAQs
  • Work with product teams to research and develop market and competitive analysis, segmentation, messaging frameworks, and differentiation that align with target profiles

 

 

YOU MUST HAVE

  • Minimum of 6 years of experience in marketing for industrials, building technology, cybersecurity, or life science
  • Experience working in a matrixed environment

 

WE VALUE

  • Bachelors Degree
  • Ability to build strong relationships with product teams and sales
  • Program/project management experience

 

BENEFITS

Benefits provided may differ by role and location. Learn more at benefits.honeywell.com.

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