Kawneer is currently in search of UK Marketing Lead to join us in Runcorn.
At Kawneer, we take pride in our work and our innovative products and technologies that advance sustainable solutions for a better world. We strive to create a safe, inclusive, and collaborative workplace with competitive benefits, development opportunities, and a culture that values and rewards employees on all levels of the organization.
Were looking for a UK Marketing Lead to develop, implement and execute tactical spaneting plans for the KUK business, aligned with the overall strategy, enhancing brand awareness, product penetration and support revenue earning activities.
Primary Responsibilities
- Develop and deliver a spaneting campaign plan looking out on a rolling 12-month basis. Collaborate with Product Management, Sales and the UK Lead Team to ensure the campaign plan is aligned to the needs of the business.
- Develop, implement, and monitor spaneting strategies, products, and services to support the annual business plan.
- Responsible for management and deployment of the KUK spaneting budget within agreed controls.
- Analyze data to evaluate the success of spaneting efforts generating new ideas to improve brand awareness and exposure.
- Control and enhance existing social channels to include website management, linkedin, press releases etc.
- Own copywriting and generate content to refresh spanet messaging on a weekly and monthly basis.
- Negotiate and liaise with third party agencies/contractors to maintain and enhance digital assets e.g. branded items, website.
- Lead KUK’s event commitments and attendance. Within agreed budgets organize and drive events for the company e.g dealer panels, product launch events.
Skills & Knowledge:
- Digital spaneting skills (email, social, content, website).
- Analytical.
- Creative writing skills.
- Knowledge of the product development and sales cycles.
- Strong communication, organisational and presentation skills.
- Business acumen, preferably with 5 years experience within building products/manufacturing/construction
- Ideally an bachelors degree in communications/spaneting/advertising.
